Falcon Homes was a regular advertiser in Central Alberta Homes magazine. They would supply a short message or small piece of body content and some photos for their upcoming projects, their target demographic (if they had one) and other wise gave full creative control over to us to develop the ad. Using the information provided, I built these ads to reflect the audience, or to give a specific feel to the ad, the related to the project.

Full page ad targeted at new families and young couples

Central Alberta Homes - Fall 2012

Full page ad targeted at 50+ adults looking to downsize, and live in an adult focused community

Central Alberta Homes - Summer 2015

Full page ad targeted at new families and first time home buyers, making a wish come true

Central Alberta Homes - Winter 2017

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